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Google Search Engine Optimization (SEO) |
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Term: Google Search Engine Optimization (SEO)
Google is a very popular search engine. Google SEO optimization means to change the HTML on pages in order that the web site content receives favorable positioning or ranking. Optimization relates to such things as the content, the position of content, the words used in the content. This can also involved changing HTML tags, such as "TITLE", "META" or "H1" tags so that they accurately reflect the page content. There is no substitute of content that relates to the question being asked by potential clients. Developing content can be quite time consuming. Technically, the phrase "search engine optimization" is not grammatically correct - the search engine is not being optimized. In reality, the website pages are being optimized for maximum impact in search engines. Since it is sometimes difficult for an organization to define the persona of the individual they are trying to reach, and to determine how they may use search engines, it is not uncommon to obtain assistance from outside service organizations.
Additional related terms:
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